Medical and molecular Animation. MOA

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In the highly complex nano world of molecular biology, the mechanical processes can be difficult to grasp, especially for the non scientific community.

3D animation techniques are a highly effective solution for realising complex cellular activity and demonstrating drug actions and how our immune systems respond.  

Working closely with medical communication experts Medicom and Hurricane Media, we developed 3D generated solutions to visualise some of this incredible micro universe in action.

A stylised and filmic approach generated a more unique experience to this sometimes linear and instructional branch of animation. 

Double Dot gets Festive!

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SquashSkills

If you've never fancied a game of squash, you will now!  We are creating a fully integrated 3d mascot character to help Jethro and Pete from squashskills.com teach the world the technical wonders of playing squash.  These guys should know, they are ex professionals, and veterans of the game! Peter Nicol, MBE is widely considered to be one of the most outstanding international squash players of his time, and became the first player from the UK to hold the World No. 1 ranking which he held on to for a total of 60 months.  Its was fantastic to meet them, and discuss how we can give Double Dot a unique, and ongoing character of his own.  

Its has been an enriching first few months under the FA Digital Productions brand, and along with our new chum 'Double Dot', FADP wish everyone from Bristol and beyond a Happy Christmas and New year.  After a short trip to the Southern Hemisphere, 2013 promises to be an exiting year for FA Digital Producions and our partners - we can't wait to get more things moving!  

Adhesive Live

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adheasiveLive

Adhesive Live is a once in a lifetime collaborative live performance of 'Modern Digital vs Traditional Classical'.  Featured are some of the UK's most acclaimed artists, including Ronnie Size and Joker.  If you are lucky enough to get a ticket, you can imagine the range of frequencies and sounds, both ambient and digital in one unified execution.  This sparked a creative process to use this unique opportunity to capture the audio, and organically channel them into a full 3d character to breath animated live to the Adhesive Live emblem above.  Audio driven animations are nothing new, yet still hugely effective with fusing visuals with audio that would otherwise be difficult to match manually. Our challenge in this case however, is to bring the audio data into a dynamically driven 3d rig, allowing components to react with each other, and build with the music.  This will produce some interesting and unexpected patterns, that will literally bring the character to life through the music itself..  All very deep I know!  From a technical point of view, it will combine a range of techniques, whilst keeping a solid foudation with the 2d artwork of our friend in a 3d space.  You can browse the performers, and explore the character itself with a nifty magnifying glass feature at Ahesivelive.com

HiQ Tyre Labelling Launch

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HiQ symbols

Ever been confused with the abundance of choice when buying a car tyre?....  Me neither, but apparently we do, and there is now new tyre labeling legislation introduced to help consumers when choosing the right tyre for their vehicle.  We worked collaboratively with a great creative team at Mccann in Bristol, to produce a 3d/2d animated featurette, highlighting the features of this new tyre labelling system.  Our aim was to elevate a lable, similar to what you see in your fridge, into something more engaging for HiQ to be at the forefront of this legislation push.  The videos can be viewed interactively on the HiQ tyre labelling world web page here.  

EDF 2011 Sustainability report

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It has been year since our successful video production with Bristol Agency 375 for EDF's 2010 Sustainability report - and continuing the 'Leading the Energy Change' message into the Olympics we produced the 2011 video (above left) to effectively communicate EDFs sustainability performance. From footage source by the 375 creative team, our approach was to travel with the EDF line through the different scenarios, and key messaging.  It was a fresh approach from the clean minimalistic look of the 2010 version (above right), but with the continuity of the line, music and Voice Artist for 2011.  The 2011 report, and video on the EDF website can be found here.

Our new Sony F3 35mm Camcorder!

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We have invested in the toy of toys!  In a Co-op with our good friends Mechanical Mouse, we have added a Sony F3 HD 35mm CMOS camcorder and Prime lens set to our arsenal.  Although not directly attributable to the 3d production we specialise in, for integrated live action projects, and green screen shoots, having high end tool like the F3 directly accessible is invaluable.  There will also be availability to hire the equipment, and crew via Mechanical Mouse.  Check the specs!

SONY FULL HD SUPER 35MM CMOS CAMCORDER
SWIT 92WH 4 CHANNEL BATTERY KIT
ZACUTO EVF FILMMAKER KIT
TV LOGIC 5.6” VIEWFINDER MONITOR
TA4F TO D-TAP FOR MONITOR
CARL ZEISS KIT OF 3 LENS 35MM/50MM/80MM PL MOUNT
CHROSZIEL MB 456 ACADEMY DOUBLE MATTE BOX
CHROSZIEL 130MM - 114MM RING

For availability of the system, contact us at This email address is being protected from spambots. You need JavaScript enabled to view it.

Welcome FADP, farewell Freelance Animator…

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We are please to announce the metamorphosis of FA Digital Productions Ltd, and a fond farewell to our trusted, but ultimaely out lived company name ‘Freelance Animator’.     This new multi platform site is populated with our previous works, and will expand as we grow and source new, exciting projects and collaborations in the coming months and years.  Shout out to team Yadda, the grafters who constructed our new site.  Have an explore, and lets begin!!!